Last Updated: January 1, 2025
1. Introduction
Welcome to the Privacy Policy for Aether Trails ("we," "us," or "our"). This document outlines our steadfast commitment to protecting the privacy of our valued travelers. It details what personal information we collect to design, plan, and book your bespoke journeys, how we use and safeguard that information, and your rights concerning your data. Your trust is the foundation of our relationship, and we handle your information with the utmost care, confidentiality, and respect.
2. Information We Collect
To provide our specialized travel planning services, we collect data necessary to create and execute seamless and personalized travel experiences.
- Information You Provide to Us: We collect personal and contact information you provide during our consultation and booking process, such as your full name, email, phone number, home address, travel preferences, dietary requirements, and any specific interests or needs.
- Booking & Travel Information: To make travel arrangements, we must collect sensitive information, including passport details (number, expiry date, country of issue), birth dates, and sometimes health information relevant to your travel plans (e.g., for adventure activities or insurance purposes).
- Payment Information: We collect payment details, such as credit card information, to process deposits and final payments for your journey. This information is handled securely by our payment processing partners.
- Information from Website Visitors: When you use our website, we may collect information you submit via contact forms. We also automatically collect technical data like your IP address to analyze site performance and improve user experience.
3. How We Use Your Information
Your data is used exclusively for legitimate business purposes related to providing professional travel planning and booking services.
- To Plan and Book Your Journey: The primary use of your data is to create your itinerary and book all necessary components, including flights, hotels, tours, transfers, and activities with our trusted partners.
- To Personalize Your Experience: We use your travel preferences and interests to tailor recommendations and ensure your itinerary is a perfect fit for you.
- To Communicate Effectively: We use your contact information to share itinerary proposals, provide booking confirmations, send pre-departure information, and offer support while you are traveling.
- For Marketing: With your explicit consent, we may use your email to send newsletters with travel inspiration or exclusive offers. You can opt-out at any time.
4. Information Sharing and Disclosure
We do not sell or rent your personal information. Your data is shared only under specific, necessary circumstances to fulfill your travel arrangements:
- With Third-Party Travel Partners: We must share your relevant personal and travel information (e.g., name, passport details) with airlines, hotels, local tour operators, and other partners to confirm your bookings. We only work with partners who we believe uphold strong data protection standards.
- With Third-Party Service Providers: We may share data with trusted technology partners who assist in our operations, such as our Customer Relationship Management (CRM) or payment processing systems, under strict confidentiality agreements.
- For Legal Compliance: We may disclose information if required by law, such as to comply with a court order or other legal process, or to protect the rights, property, or safety of Aether Trails, our clients, or others.
5. Data Security
Protecting your sensitive personal information is a top priority. We implement robust technical and organizational security measures, including SSL/TLS encryption across our website and secure, access-controlled digital storage systems. Access to personal data is strictly limited to authorized travel specialists who require it to perform their professional duties.
6. Your Data Protection Rights
You have the right to access, review, and request correction or deletion of your personal data, subject to our legal and contractual obligations (e.g., data required for an upcoming trip). To exercise your rights, please contact us directly using the information below.
7. Contact Us
If you have any questions or concerns about this Privacy Policy or our data handling practices, please do not hesitate to reach out to our team.